February 13, 2018 – Austin Business Journal: True Wealth Ventures Closes $19.1M Fund to Invest in Women-Led Companies

Venture capitalists face a daunting challenge when raising money for their first fund. “Less than 10 percent of first-time funds reach the finish line,” wrote Mahendra Ramsinghani in his 2014 book, “The Business of Venture Capital," where he noted that only 7 percent of funds raised are by debut funds. That Sara Brand and Kerry Rupp closed their $19.1 million first [...]

2020-01-13T12:24:51-06:00February 16th, 2018|

February 13, 2018 – CISION: Austin-Based True Wealth Ventures Closes over $19MM in Committed Capital

True Wealth Ventures, led by seasoned entrepreneurs and investors Sara Brand and Kerry Rupp, today announced the close of the firm’s first fund, with $19.1 million in committed capital. The firm will use dollars raised to invest in women-led, sustainable consumer and consumer health technology companies in the next several years in the Texas area [...]

2019-12-03T15:41:09-06:00February 13th, 2018|

November 15, 2017 – GCVI: True Wealth aims to expand the reach of funding

Newly formed venture fund TrueWealth Ventures is emblematic of a push to increase diversity in the VC world, a subject on the agenda for the GCVI Summit. Author: Tim Lafferty, Managing Director, Global Corporate Venturing A Texas-based micro venture capital fund called TrueWealth Ventures has been launched to take advantage of what the founders believe is [...]

2019-12-03T16:05:56-06:00November 15th, 2017|

November 14, 2017 – Austin Business Journal: Austin venture capitalist shows why investing in women is a smart play — with the numbers to prove it

By Mike Cronin  –  Staff Writer, Austin Business Journal Reams of data in recent years demonstrate businesses perform better and returns on investment are higher when women are among a company’s executive team and in decision-making positions at venture capital firms. Still, that hasn’t helped women startup founders obtain additional VC funding or increased the number of women [...]

2019-12-03T16:06:52-06:00November 14th, 2017|

July 28, 2017 – Silicon Hills: True Wealth Ventures’ Sara Brand and Kerry Rupp Seek to Change the Landscape of Venture Capital Investing

  Sara Brand and Kerry Rupp, general partners of True Wealth Ventures The general partners of True Wealth Ventures want to see more female led companies get venture capital investment. And they want to see more female venture capitalists making investments in the industry. The $20 million True Wealth Ventures fund invests in women led [...]

2019-12-03T16:26:20-06:00July 28th, 2017|

May 30, 2017 – Houston Business Journal: Austin VC firm with focus on women-led startups makes latest six-figure investment

Sara Brand and Kerry Rupp started their VC firm in 2016 with a focus on companies led by women in the sustainable consumer goods and consumer health categories. They have made at least two investments — the latest in a Houston company making software that measures brain health. See the full article here.  

2019-12-03T16:35:38-06:00June 5th, 2017|

March 20, 2017 – foundingAUSTIN: Women Funding Women: An Interview with True Wealth Ventures

Women Funding Women: An Interview with True Wealth Ventures This article originally appeared in foundingAUSTIN.  Having recently received a $250,000 federal grant and made its first investment in a female-founded Austin business, True Wealth Ventures is one venture capital fund that’s ready to lift the under-funded sector of women-led companies in Austin and across the [...]

2019-12-03T16:48:30-06:00March 20th, 2017|

March 9, 2017 – Crain: If I Knew Then: Sara Brand

This article originally appeared in Crain's Austin  The Mistake: Allowing a certain dynamic to exist while working in corporate America. I was always in very male-dominated environments being in mechanical engineering, and having worked toward a bachelor’s, master’s and PhD. Then I spent 20 years working in the semiconductor industry, especially in technical and operational [...]

2019-12-03T16:58:33-06:00March 9th, 2017|
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